Maybelline New York

Maybelline New York is one of those brands that doesn’t need an introduction; its cosmetics have been bestsellers for years. When you think of this name, you instantly recall the famous mascara and colorful lipsticks, which have been must-haves in the beauty bags of many ladies. The manufacturer’s product line is much broader, offering high-quality goods and earning women’s trust worldwide.

Decades as the leading brand

The company has a long and fascinating history. Starting as a small family venture in 1915, Maybelline New York has become the world’s leading brand in the decorative cosmetics industry. It all began in 1913, when pharmacist Thomas Williams created a unique mixture of Vaseline and coal dust for his sister Mabel, aiming to enhance the beauty of her eyes. This led to the creation of mascara, which gained unexpected fame and demand among women. Thus, a whole company was born, named after the pharmacist’s sister.

In the dynamic beauty market, Maybelline New York never stops setting trends and bringing bold looks from high-fashion runways to everyday life. This allows women with any budget to express themselves and find their unique style.

Operating across 120 countries, the brand offers scientifically crafted formulas, innovative textures, and trendy, cutting-edge shades. Their cosmetics are easy to use and accessible, enhancing natural beauty. 

Collaborating with prominent fashion designers, Maybelline New York makeup artists create stunning looks for their runway shows. This partnership with Global Fashion Weeks has solidified the company’s position as a global fashion influencer, shaping trends worldwide.

Maybelline New York: everything you need for flawless makeup

In 1996, the trademark was acquired by L’Oréal, leading to the creation of a subsidiary under the French brand, bringing innovations and new ideas. The iconic mascara, now in improved modern versions, remains the most popular and beloved product among many customers. In addition, the range has been expanded with many other items:

• primers, bases, foundations, BB and CC creams;
• concealers and correctors;
• loose powders in compact variants;
• blushes and highlighters;
• soft pencils and liquid eyeliners;
• creamy and powder eyeshadows;
• lipsticks and liners, as well as glosses and balms.

You can find convenient palettes with eyeshadows, face contour, and highlighting products, so you have everything at your fingertips. Details can also significantly change your look – use brow gels to fix hair in the desired direction and achieve a youthful and effortless appearance. In addition, a set of brushes will help create the preferred look quicker and more precisely.

Buy globally recognized beauty brand products in the USA from reliable resellers. You can find Maybelline New York cosmetics in MAKEUP online store at affordable prices. The order process is super easy – just add the desired item to your shopping cart and finalize the purchase. We’ll then ensure light-speed delivery to any address in the country.